By Terry is a well-established beauty brand, sold in premium retailers such as Harrods, Selfridges and Space NK.

However, they were finding it difficult to scale their online sales after reaching a peak during the pandemic, and so reached out to The Fastnet Agency to see if we could support their in-house marketing team to grow sales across the UK, Europe and the US.

First we worked with the client to produce a comprehensive  12 month growth strategy, setting ambitious goals and clear KPIs that would make us accountable as an agency. 

Once targets were agreed we immediately set to work, and quickly managed to generate significantly better returns than they were achieving previously with another agency.

We’re now working closely with By Terry on a long-term basis to help them get the most out of their digital marketing, including managing their media buying and creative production, as well as assisting with site optimisation, email marketing and new product launches.